LeBron, Blake, Kyrie and Kobe go Hollywood — in the best way
NBA All-Stars charge into the entertainment world on a massive scale
There’s Uncle Drew. The remake of White Men Can’t Jump. And soon, possibly, a new sitcom. Everybody wants to be Hollywood-famous — even your favorite NBA players. Several are taking to the screen as front-facing talent with aspirations, in some cases, of being the next Dwayne “The Rock” Johnson, a former athlete who became one of Hollywood’s biggest box-office draws. Others are looking to give iconic producers Jerry Bruckheimer and Will Packer a run for their silver screen money.
Either way, it’s happening. When they’re not on the court, some All-Stars are working on their postgame plan for Tinsel Town dominance. “Kobe put out a thing saying that he wants to be remembered as an investor, not a basketball player,” said television/film producer Kenya Barris. “So many athletes have these other things that they want to do, but a lot of times their physical stature, or what they’ve been doing their whole life, sort of takes the focus [off] what they’re going to be. But … they have other things they want to do. Here are some of the most impressive Hollywood moves soon coming from your faves.
The NBA champion has already made his mark as a TV producer. James’ well-written and highly regarded Survivor’s Remorse (recently canceled after four seasons) was very loosely inspired by his own NBA life. Most recently, he’s partnered with best-selling author, actor and activist Gabrielle Union (who is also his best friend’s wife) for an ABC development deal; on deck is a comedy, White Dave. James’ successful production company, SpringHill Entertainment, has been making some impressive moves lately, and this new show (should it be picked up) will be a single-camera sitcom from writer/director David E. Talbert (First Sunday, Almost Christmas, Baggage Claim). It’s based on Talbert’s experiences as an African-American teen raised in an all-white neighborhood who moves to a black neighborhood when his mother remarries. But that’s not all: James is empire-building. Other possible projects include an HBO show that he and longtime biz partner Maverick Carter are developing that is centered on an Los Angeles-based sneaker store. It’ll be a look inside the wild — and expensive! — world of sneakers, with Lemon Andersen also on board as a producer. Their company also has a three-part Showtime documentary coming at the top of next year that will take a look at the NBA’s influence on pop culture.
A remake of 1992’s beloved White Men Can’t Jump is on its way, with the help of Griffin and black-ish creator Barris. Also on board productionwise is Ryan Kalil of the Carolina Panthers. The two budding producers have a company called Mortal Media. But don’t be surprised if we see Griffin in front of the camera. “Blake is unbelievably funny,” said Barris. “He went to the Montreal Comedy Fest, and he was what everybody was talking about. … He did a stand-up routine every night and everybody from the industry was calling me like, ‘Have you heard Blake Griffin?!’ ”
When Kyrie Irving’s not making headlines for why he left the Cleveland Cavaliers to head to the Boston Celtics, fans are marveling at his hilarious alter ego Uncle Drew. If you’re unfamiliar, Uncle Drew is an “older” hooper who masquerades the fact that he can ball very well and dominates local pickup games — for Pepsi commercials. He’s a YouTube marvel, and soon he’ll be on the big screen. Next summer a full-length film will arrive, and besides Irving and co-star LilRel Howery (Get Out), several former NBA and WNBA stars will make appearances, including Shaquille O’Neal, Chris Webber, Nate Robinson, Reggie Miller and Lisa Leslie.
Might the 18-time All Star soon be adding Oscar nominee to his growing list of career accolades? Could be. He penned a poem, Dear Basketball, to announce the end of his storied career as a player, and now he’s turned the words into a brilliant animated short that he executive-produced and narrated. He worked on the film — it premiered at the Tribeca Film Festival in April and screened again at the Hollywood Bowl last month — with Disney animator Glen Keane and composer John Williams. And folks are already talking Oscar. Watch him perform it live with Williams here.