What Had Happened Was Trending stories on the intersections of race, sports & culture
All Day

Lonzo Ball shows us his new BBB kicks

And they aren’t the wackest thing I’ve ever seen

4:43 PMWhen news first broke that Lonzo Ball would not be signing with any of the major sneaker companies in the U.S. to begin his NBA career, quite a few people thought that his father, LaVar, had officially started to eat into his son’s potential earnings. It’s one thing to be a loudmouth father who annoys people and perhaps interferes with high school basketball games, but it’s another to turn down what is effectively free money to build your own brand.

I was one of those people who thought LaVar Ball had overplayed his hand.

Now, the potential No. 1 overall NBA draft pick has released a video showing the actual sneakers, and um, they’re not wack. They look quite a bit like many of the other popular shoes of the day, which obviously makes sense. In more plain terms, they look like the Kobes. But the content of this video, beyond the shoe reveal, is really worth examining.

For one, LaVar isn’t in it. Secondarily, it’s shot partly at his house, with that backyard court that has now become borderline iconic. Also, it begins with a fantastic establishing shot of the great metropolis of Chino Hills, which makes me laugh as much as it does impress me.

“At the end of the day, it’s up to us, the athletes,” Lonzo Ball says. “We push the culture forward. Don’t let the culture push us. It’s up to us to put forward a movement that not only is ourselves, but our families and our communities as well. A movement that allows us to claim what’s ours.”

OK, we get it, we got it. The Balls are trying to reimagine the entire business model framework for what endorsement deals are all about. But what about the shoes, though? Now, let’s be clear about something: If these things really are MSRP (manufacturer’s suggested retail price) at $495, they are wack. Like, insultingly so. But if that’s just a pipe dream number that’s out there to make people pay attention, and they’re actually closer to the $125-$150 range? OK.

Python microfiber texture? Sure. Wacky “Zo” logo? Why not? Patent leather heel logo? Fine. But that overall Big Baller Brand logo is still hella corny. Also, shout-out to the local state park, where he apparently trains. Ultimately, these are not a disaster, when many thought they would be. But people are gonna get these jokes off, regardless.

The side bonus of the vid is that you get to see some childhood footage and photos of Lonzo, just playing basketball. You don’t even hear LaVar’s voice, never mind see him.

Daily Dose: 5/3/17

Alton Sterling’s killers will not be charged

4:43 PMWhen news first broke that Lonzo Ball would not be signing with any of the major sneaker companies in the U.S. to begin his NBA career, quite a few people thought that his father, LaVar, had officially started to eat into his son’s potential earnings. It’s one thing to be a loudmouth father who annoys people and perhaps interferes with high school basketball games, but it’s another to turn down what is effectively free money to build your own brand.

I was one of those people who thought LaVar Ball had overplayed his hand.

Now, the potential No. 1 overall NBA draft pick has released a video showing the actual sneakers, and um, they’re not wack. They look quite a bit like many of the other popular shoes of the day, which obviously makes sense. In more plain terms, they look like the Kobes. But the content of this video, beyond the shoe reveal, is really worth examining.

For one, LaVar isn’t in it. Secondarily, it’s shot partly at his house, with that backyard court that has now become borderline iconic. Also, it begins with a fantastic establishing shot of the great metropolis of Chino Hills, which makes me laugh as much as it does impress me.

“At the end of the day, it’s up to us, the athletes,” Lonzo Ball says. “We push the culture forward. Don’t let the culture push us. It’s up to us to put forward a movement that not only is ourselves, but our families and our communities as well. A movement that allows us to claim what’s ours.”

OK, we get it, we got it. The Balls are trying to reimagine the entire business model framework for what endorsement deals are all about. But what about the shoes, though? Now, let’s be clear about something: If these things really are MSRP (manufacturer’s suggested retail price) at $495, they are wack. Like, insultingly so. But if that’s just a pipe dream number that’s out there to make people pay attention, and they’re actually closer to the $125-$150 range? OK.

Python microfiber texture? Sure. Wacky “Zo” logo? Why not? Patent leather heel logo? Fine. But that overall Big Baller Brand logo is still hella corny. Also, shout-out to the local state park, where he apparently trains. Ultimately, these are not a disaster, when many thought they would be. But people are gonna get these jokes off, regardless.

The side bonus of the vid is that you get to see some childhood footage and photos of Lonzo, just playing basketball. You don’t even hear LaVar’s voice, never mind see him.

National Urban League hosts real talk about the State of Black America in 2017

TV special tries to addresses questions about an uncertain political future and protecting progress

4:43 PMWhen news first broke that Lonzo Ball would not be signing with any of the major sneaker companies in the U.S. to begin his NBA career, quite a few people thought that his father, LaVar, had officially started to eat into his son’s potential earnings. It’s one thing to be a loudmouth father who annoys people and perhaps interferes with high school basketball games, but it’s another to turn down what is effectively free money to build your own brand.

I was one of those people who thought LaVar Ball had overplayed his hand.

Now, the potential No. 1 overall NBA draft pick has released a video showing the actual sneakers, and um, they’re not wack. They look quite a bit like many of the other popular shoes of the day, which obviously makes sense. In more plain terms, they look like the Kobes. But the content of this video, beyond the shoe reveal, is really worth examining.

For one, LaVar isn’t in it. Secondarily, it’s shot partly at his house, with that backyard court that has now become borderline iconic. Also, it begins with a fantastic establishing shot of the great metropolis of Chino Hills, which makes me laugh as much as it does impress me.

“At the end of the day, it’s up to us, the athletes,” Lonzo Ball says. “We push the culture forward. Don’t let the culture push us. It’s up to us to put forward a movement that not only is ourselves, but our families and our communities as well. A movement that allows us to claim what’s ours.”

OK, we get it, we got it. The Balls are trying to reimagine the entire business model framework for what endorsement deals are all about. But what about the shoes, though? Now, let’s be clear about something: If these things really are MSRP (manufacturer’s suggested retail price) at $495, they are wack. Like, insultingly so. But if that’s just a pipe dream number that’s out there to make people pay attention, and they’re actually closer to the $125-$150 range? OK.

Python microfiber texture? Sure. Wacky “Zo” logo? Why not? Patent leather heel logo? Fine. But that overall Big Baller Brand logo is still hella corny. Also, shout-out to the local state park, where he apparently trains. Ultimately, these are not a disaster, when many thought they would be. But people are gonna get these jokes off, regardless.

The side bonus of the vid is that you get to see some childhood footage and photos of Lonzo, just playing basketball. You don’t even hear LaVar’s voice, never mind see him.

Don’t buy what Rachel Dolezal is selling

The newly named Nkechi Amare Diallo’s mindset is misguided and dangerous

4:43 PMWhen news first broke that Lonzo Ball would not be signing with any of the major sneaker companies in the U.S. to begin his NBA career, quite a few people thought that his father, LaVar, had officially started to eat into his son’s potential earnings. It’s one thing to be a loudmouth father who annoys people and perhaps interferes with high school basketball games, but it’s another to turn down what is effectively free money to build your own brand.

I was one of those people who thought LaVar Ball had overplayed his hand.

Now, the potential No. 1 overall NBA draft pick has released a video showing the actual sneakers, and um, they’re not wack. They look quite a bit like many of the other popular shoes of the day, which obviously makes sense. In more plain terms, they look like the Kobes. But the content of this video, beyond the shoe reveal, is really worth examining.

For one, LaVar isn’t in it. Secondarily, it’s shot partly at his house, with that backyard court that has now become borderline iconic. Also, it begins with a fantastic establishing shot of the great metropolis of Chino Hills, which makes me laugh as much as it does impress me.

“At the end of the day, it’s up to us, the athletes,” Lonzo Ball says. “We push the culture forward. Don’t let the culture push us. It’s up to us to put forward a movement that not only is ourselves, but our families and our communities as well. A movement that allows us to claim what’s ours.”

OK, we get it, we got it. The Balls are trying to reimagine the entire business model framework for what endorsement deals are all about. But what about the shoes, though? Now, let’s be clear about something: If these things really are MSRP (manufacturer’s suggested retail price) at $495, they are wack. Like, insultingly so. But if that’s just a pipe dream number that’s out there to make people pay attention, and they’re actually closer to the $125-$150 range? OK.

Python microfiber texture? Sure. Wacky “Zo” logo? Why not? Patent leather heel logo? Fine. But that overall Big Baller Brand logo is still hella corny. Also, shout-out to the local state park, where he apparently trains. Ultimately, these are not a disaster, when many thought they would be. But people are gonna get these jokes off, regardless.

The side bonus of the vid is that you get to see some childhood footage and photos of Lonzo, just playing basketball. You don’t even hear LaVar’s voice, never mind see him.

Daily Dose: 5/2/17

Adam Jones says he was taunted by fans using the N-word at Fenway Park

4:43 PMWhen news first broke that Lonzo Ball would not be signing with any of the major sneaker companies in the U.S. to begin his NBA career, quite a few people thought that his father, LaVar, had officially started to eat into his son’s potential earnings. It’s one thing to be a loudmouth father who annoys people and perhaps interferes with high school basketball games, but it’s another to turn down what is effectively free money to build your own brand.

I was one of those people who thought LaVar Ball had overplayed his hand.

Now, the potential No. 1 overall NBA draft pick has released a video showing the actual sneakers, and um, they’re not wack. They look quite a bit like many of the other popular shoes of the day, which obviously makes sense. In more plain terms, they look like the Kobes. But the content of this video, beyond the shoe reveal, is really worth examining.

For one, LaVar isn’t in it. Secondarily, it’s shot partly at his house, with that backyard court that has now become borderline iconic. Also, it begins with a fantastic establishing shot of the great metropolis of Chino Hills, which makes me laugh as much as it does impress me.

“At the end of the day, it’s up to us, the athletes,” Lonzo Ball says. “We push the culture forward. Don’t let the culture push us. It’s up to us to put forward a movement that not only is ourselves, but our families and our communities as well. A movement that allows us to claim what’s ours.”

OK, we get it, we got it. The Balls are trying to reimagine the entire business model framework for what endorsement deals are all about. But what about the shoes, though? Now, let’s be clear about something: If these things really are MSRP (manufacturer’s suggested retail price) at $495, they are wack. Like, insultingly so. But if that’s just a pipe dream number that’s out there to make people pay attention, and they’re actually closer to the $125-$150 range? OK.

Python microfiber texture? Sure. Wacky “Zo” logo? Why not? Patent leather heel logo? Fine. But that overall Big Baller Brand logo is still hella corny. Also, shout-out to the local state park, where he apparently trains. Ultimately, these are not a disaster, when many thought they would be. But people are gonna get these jokes off, regardless.

The side bonus of the vid is that you get to see some childhood footage and photos of Lonzo, just playing basketball. You don’t even hear LaVar’s voice, never mind see him.

Daily Dose: 5/1/17

Hasan Minhaj wins the weekend at White House correspondents’ dinner

4:43 PMWhen news first broke that Lonzo Ball would not be signing with any of the major sneaker companies in the U.S. to begin his NBA career, quite a few people thought that his father, LaVar, had officially started to eat into his son’s potential earnings. It’s one thing to be a loudmouth father who annoys people and perhaps interferes with high school basketball games, but it’s another to turn down what is effectively free money to build your own brand.

I was one of those people who thought LaVar Ball had overplayed his hand.

Now, the potential No. 1 overall NBA draft pick has released a video showing the actual sneakers, and um, they’re not wack. They look quite a bit like many of the other popular shoes of the day, which obviously makes sense. In more plain terms, they look like the Kobes. But the content of this video, beyond the shoe reveal, is really worth examining.

For one, LaVar isn’t in it. Secondarily, it’s shot partly at his house, with that backyard court that has now become borderline iconic. Also, it begins with a fantastic establishing shot of the great metropolis of Chino Hills, which makes me laugh as much as it does impress me.

“At the end of the day, it’s up to us, the athletes,” Lonzo Ball says. “We push the culture forward. Don’t let the culture push us. It’s up to us to put forward a movement that not only is ourselves, but our families and our communities as well. A movement that allows us to claim what’s ours.”

OK, we get it, we got it. The Balls are trying to reimagine the entire business model framework for what endorsement deals are all about. But what about the shoes, though? Now, let’s be clear about something: If these things really are MSRP (manufacturer’s suggested retail price) at $495, they are wack. Like, insultingly so. But if that’s just a pipe dream number that’s out there to make people pay attention, and they’re actually closer to the $125-$150 range? OK.

Python microfiber texture? Sure. Wacky “Zo” logo? Why not? Patent leather heel logo? Fine. But that overall Big Baller Brand logo is still hella corny. Also, shout-out to the local state park, where he apparently trains. Ultimately, these are not a disaster, when many thought they would be. But people are gonna get these jokes off, regardless.

The side bonus of the vid is that you get to see some childhood footage and photos of Lonzo, just playing basketball. You don’t even hear LaVar’s voice, never mind see him.