What Had Happened Was Trending stories on the intersections of race, sports & culture

Serena Williams debuts new Nike campaign in time for International Women’s Day

‘There is no wrong way to be a woman’

10:45 PM“I’ve never been the ‘right’ kind of woman.” Those are the first words Serena Williams says in a personal and powerful new ad that debuted during the Academy Awards. It’s called Until We All Win, and it works as a timely autobiographical project.

“I want my daughter to be truthful and honest, strong and powerful,” Williams says in a statement, “to realize that she can impact those around her. I want her to grow up knowing a woman’s voice is extremely powerful.”

Amy Montagne, vice president and general manager, Nike Women, reaffirmed the company’s commitment to the voices and the power of women athletes. “Nike has always believed in the inspirational power of sport to break down barriers,” said Montagne, “[to] overcome differences and bring people together … we are always listening to the voices of our athletes, and for International Women’s Day, we wanted to highlight Serena’s voice in particular as we feel she is an inspiration for women and girls, and continues to break down barriers both on and off the court.”

Until we all win, indeed.

‘Essence’ celebrates black women at annual pre-Oscar gala

Tiffany Haddish, Danai Gurira, Lena Waithe and Tessa Thompson all honored

10:45 PM“I’ve never been the ‘right’ kind of woman.” Those are the first words Serena Williams says in a personal and powerful new ad that debuted during the Academy Awards. It’s called Until We All Win, and it works as a timely autobiographical project.

“I want my daughter to be truthful and honest, strong and powerful,” Williams says in a statement, “to realize that she can impact those around her. I want her to grow up knowing a woman’s voice is extremely powerful.”

Amy Montagne, vice president and general manager, Nike Women, reaffirmed the company’s commitment to the voices and the power of women athletes. “Nike has always believed in the inspirational power of sport to break down barriers,” said Montagne, “[to] overcome differences and bring people together … we are always listening to the voices of our athletes, and for International Women’s Day, we wanted to highlight Serena’s voice in particular as we feel she is an inspiration for women and girls, and continues to break down barriers both on and off the court.”

Until we all win, indeed.

‘The Plug’ podcast: ‘Run Me My Money feat. Jalen Rose’ (Episode 12)

The ‘Fab Five’ legend sheds light on exactly how it feels to be young, dumb, talented and broke

10:45 PM“I’ve never been the ‘right’ kind of woman.” Those are the first words Serena Williams says in a personal and powerful new ad that debuted during the Academy Awards. It’s called Until We All Win, and it works as a timely autobiographical project.

“I want my daughter to be truthful and honest, strong and powerful,” Williams says in a statement, “to realize that she can impact those around her. I want her to grow up knowing a woman’s voice is extremely powerful.”

Amy Montagne, vice president and general manager, Nike Women, reaffirmed the company’s commitment to the voices and the power of women athletes. “Nike has always believed in the inspirational power of sport to break down barriers,” said Montagne, “[to] overcome differences and bring people together … we are always listening to the voices of our athletes, and for International Women’s Day, we wanted to highlight Serena’s voice in particular as we feel she is an inspiration for women and girls, and continues to break down barriers both on and off the court.”

Until we all win, indeed.

Emlen Tunnell: the first black player in the Pro Football Hall of Fame

Defensive standout played 14 seasons in the NFL

10:45 PM“I’ve never been the ‘right’ kind of woman.” Those are the first words Serena Williams says in a personal and powerful new ad that debuted during the Academy Awards. It’s called Until We All Win, and it works as a timely autobiographical project.

“I want my daughter to be truthful and honest, strong and powerful,” Williams says in a statement, “to realize that she can impact those around her. I want her to grow up knowing a woman’s voice is extremely powerful.”

Amy Montagne, vice president and general manager, Nike Women, reaffirmed the company’s commitment to the voices and the power of women athletes. “Nike has always believed in the inspirational power of sport to break down barriers,” said Montagne, “[to] overcome differences and bring people together … we are always listening to the voices of our athletes, and for International Women’s Day, we wanted to highlight Serena’s voice in particular as we feel she is an inspiration for women and girls, and continues to break down barriers both on and off the court.”

Until we all win, indeed.

Bobby Grier: broke the color barrier in the Sugar Bowl

Georgia’s governor wanted to block Georgia Tech from playing against Pittsburgh in 1956

10:45 PM“I’ve never been the ‘right’ kind of woman.” Those are the first words Serena Williams says in a personal and powerful new ad that debuted during the Academy Awards. It’s called Until We All Win, and it works as a timely autobiographical project.

“I want my daughter to be truthful and honest, strong and powerful,” Williams says in a statement, “to realize that she can impact those around her. I want her to grow up knowing a woman’s voice is extremely powerful.”

Amy Montagne, vice president and general manager, Nike Women, reaffirmed the company’s commitment to the voices and the power of women athletes. “Nike has always believed in the inspirational power of sport to break down barriers,” said Montagne, “[to] overcome differences and bring people together … we are always listening to the voices of our athletes, and for International Women’s Day, we wanted to highlight Serena’s voice in particular as we feel she is an inspiration for women and girls, and continues to break down barriers both on and off the court.”

Until we all win, indeed.

My Brother’s Keeper creates grant competition focused on youth violence and mentoring programs

Up to $500,000 in grants available for organizations working with Obama Foundation initiative

10:45 PM“I’ve never been the ‘right’ kind of woman.” Those are the first words Serena Williams says in a personal and powerful new ad that debuted during the Academy Awards. It’s called Until We All Win, and it works as a timely autobiographical project.

“I want my daughter to be truthful and honest, strong and powerful,” Williams says in a statement, “to realize that she can impact those around her. I want her to grow up knowing a woman’s voice is extremely powerful.”

Amy Montagne, vice president and general manager, Nike Women, reaffirmed the company’s commitment to the voices and the power of women athletes. “Nike has always believed in the inspirational power of sport to break down barriers,” said Montagne, “[to] overcome differences and bring people together … we are always listening to the voices of our athletes, and for International Women’s Day, we wanted to highlight Serena’s voice in particular as we feel she is an inspiration for women and girls, and continues to break down barriers both on and off the court.”

Until we all win, indeed.